About Jenna Herbut

Intuitive & Spiritual Entrepreneurship

Jenna views entrepreneurship as 'one of the most spiritual journeys you can choose,' emphasizing intuition to navigate uncertainty and build a creative life with courage and heart.[1] She shares her real journey of risks without roadmaps, evolving businesses from inventions like the Booty Belt, and staying committed to ideas amid world shifts.[2] This approach supports makers through her work at Conscious Lab, inspiring thousands to pursue ideas intuitively.[1]

Conscious Business & Community Building

As founder of Conscious Lab, Jenna has created Vancouver’s longest-running creative community space, offering a 'thriving business village' celebrating success, health, and relationships equally.[4][6] The Conscious Business Collective, led by her, provides monthly workshops and embodiment practices for high-level, heart-led entrepreneurs.[5] Her Conscious Entrepreneur Membership fosters this supportive ecosystem.[4]

Creative Events & Maker Support

Jenna founded the Make It Show, a festive holiday market at Vancouver’s PNE Forum with 200+ indie vendors, bars, Santa photos, KidZone, and shopper shuttles, championing real-life shopping over scrolling and local makers.[3] The event extended to two weekends to enhance accessibility.[7] Through Make It, she has supported creative entrepreneurs for years.[1][2]

Evolution in a Changing World

Jenna discusses AI, business adaptation, and the rise of the conscious entrepreneur, reflecting on lessons from building multiple businesses from scratch.[2] Her work evolves toward holistic spaces where 'magic comes to life,' blending design, entrepreneurship, and community.[6]

Holistic Success & Embodiment

Beyond profit, Jenna promotes balanced thriving via embodiment practices, workshops, and sanctuaries that integrate personal health with professional growth.[5][6] This underpins her mantra of pursuing ideas with curiosity and heart.[1]